This fall, to promote Van Cleef & Arpels Zodiaque collection, Coveteur’s Culture Editor, Andie Eisen, crafted a retrospective feature to visually-immerse readers on the cultural impact zodiac has on the world of fashion and style at large. 

Aligning Van Cleef & Arpels campaign at the intersection of astrology and style over the last several decades in Coveteur’s ‘Ode-To’ series, the jewelry & timepiece brand received roadblocking media of the article along with thoughtful high-impact media placements throughout Coveteur’s site. Reaching Coveteur’s style and astrology-obsessed readers, this custom program positioned the brand top-of-mind, driving traffic to shop on vancleefarpels.com

Discover the collaboration here.