Great Bowery Licensing brand Gallery Stock helped Vogue develop a branded content partnership with Macallan Scotch.
Vogue editors came to the Gallery Stock research team seeking luxury still life imagery that complemented the elevated and exclusive feel of the Macallan brand.
Gallery Stock tapped artwork by exclusive artists Aaron Graubart, Eszter & David, and Trunk Archive artists Adiran Gaut and Peden & Munk. The team secured photographer approvals from all artists to have their work featured in the campaign.
The result is an inviting holiday feature on Vogue.com about creating sensory experiences to inspire a memorable holiday season.